Saturday, April 27, 2019

The Strategies Applied In the Operations, Information and Marketing Research Paper

The Strategies Applied In the Operations, Information and Marketing direction at Toyota Motor Corporations - Research Paper ExampleThe paper tells that Toyota motors argon one of the most flourishing companies dealing with the making and assembling of motor vehicles. Its success can highly be attributed to the mechanisms that the owners put in place from time to time with an aim of not only beating competition but withal remaining atop. Operations management at Toyota is done in a way that leaves the competitors with little to counter. In a company, this department is tasked with the oversight of the processes applied in the production and distribution of goods or services. Usually, there are various approaches one could apply including scarper, six sigma and kaizen. According to Ewan and Ron, the approach applied at Toyota is normally hunt whereby the focus is on the customer. For instance, in 2008 it was reported that Toyota had initiated a process of making cars that did not emit oft carbon. This was as a result of studying that the society was not focused on having low carbon-environment, especially in Europe. Additionally, the research showed that there was an increased contend for cars in the Asian countries more so in Russia. Consequently, Ruffa reported that Toyota started processes, which fit every need for the markets. Therefore, from these studies, it is clear that Toyotas approach in operations is lean and is solely focused on the clients needs. As a result of using this technique, it is not surprising to happen upon many customers from all over the world preferring Toyota-made vehicles. In fact, Knoespel stated that this approach by Toyota has been the main tell to its success and the ever-increasing dominance in the market. In terms of the assisting the enterprise strategy, lean management has seen the companys major goals be achieved within the specified period. By first understanding the clients need, it so becomes pretty easy to estab lish the markets and supply. As state earlier, the company noticed that the countries of China and Russia had an increased demand and immediately embarked on a mission to meet it.

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